Vinitha Ramani, Global Head, Product Marketing, Kissflow: Brings in a lot to marketing experience from Ramco Systems, her earlier organization, where she worked for more than a decade
Kissflow, one of India’s leading SaaS companies –whose products are used by organizations in 160 countries – has roped in Ramco’s veteran, Vinitha Ramani as Global Head, Product Marketing and Ex- AWS Srihari Prasad as Global Head – Strategic Alliances. Both the appointees would focus on driving growth for its low-code offering.
The adoption of SaaS by Indian enterprises achieved new highs in the last 12 months, with an increase in adoption of low-code and process automation tools. According to Gartner, the needs of business-driven hyper automation will be one of the top three drivers for low-code adoption through 2022. To capitalise on this upward trend, Kissflow has brought in two veterans in the enterprise applications space to pursue the global opportunity for its low-code and no-code business unit.
Vinitha Ramani, who was previously the head of marketing at Ramco Systems will spearhead the global GTM for Kissflow’s low-code platform, and will be at the intersection of customer, product and sales. Her extensive experience in driving demand generation across the mid-market & enterprise segments will pave the way for Kissflow’s enterprise market play.
While, Srihari Prasad will lead the system integrator (SI) partner program at Kissflow. He will be responsible for developing alliances with global system integrators (GSIs) and driving collaboration with extended teams. Srihari previously worked in companies such as AWS, Sun Microsystems, Adobe, ServiceNow, and Cisco AppDynamics.
“The appointment of Vinitha and Srihari represents a key part of our strategy to provide a strong focus on the Low-code business application development market. They both bring a wealth of experience in enterprise markets. They will play a pivotal role in increasing Kissflow’s product reach and expanding our market presence”, said Suresh Sambandam, CEO, Kissflow.
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