(L-R) Kazutada Kobayashi, President & COO, Canon Marketing Asia; Manabu Yamazaki, President & CEO, Canon India; Sandesh Kaup, Country Manager, Milestone; His Excellency Dr. Fukahori Yasukata, Consulate General of Japan in Mumbai; Pankaj Gupta, CEO, Commercial Real Estate, Oberoi Realty Limited; and Sudhindra Holla, Director (India & SAARC), Axis Communications
Canon in India has been making all efforts to make the Indian market fully aware of the kinds of imaging & printing products it offers. For that it has open a number of experiential centres at several places all across the country. These experiential centres showcase live products for the benefits of partners and customers as a whole. Canon’s experiential formats like Image Square, PIXMA Zone, BIS Lounge and NVS experience centres have been delighting and enlightening the Indian market around its products it offers.
Now, it has move a step further, where it has just inaugurated the first in India at Mumbai its Live Office automation infrastructure prototype around its business printers, scanners, cameras including surveillance cameras which today’s offices increasingly seek to have. These products act as building blocks of office imaging & printing infrastructure. Canon will make use of this experiential platform having live products and running machines to demonstrate its global legacy, technological innovation and its complete 360-degree imaging & printing portfolio. The company believes that this would significantly elevate customers’ overall experiential journey.
The new space will provide a platform for maximizing creativity and collaboration by gaining first-hand feedback and insights into customers’ needs. On the other hand, customers and partners will gain a comprehensive understanding of Canon’s offerings while also connecting with the brand’s legacy of innovation, empowering them to make informed purchase decisions.
“Understanding the importance of the India market, we’ve remained agile and innovative while leveraging the power of technology to drive growth and create new opportunities. As a testament to our commitment and to achieve a new pinnacle of transformation, we’re excited to pioneer the launch of one of its kind Live Office concept in India,” said Manabu Yamazaki, President & CEO, Canon India.
“With it, we’re bringing everyone onto a single platform that weaves together the ideal synergy of technology to create experiences like never before. The Live Office will showcase our entire portfolio of products and services as well as empower both customers and partners. We look forward to setting foot in this new direction and channelise how best we can continue delivering and delighting,” added Yamazaki.
The latest development comes as part of its 2023 growth strategy ‘Transformation’ across domains. On its way of solidifying its industry leadership as a futuristic and innovative technology brand even further, the unique office infrastructure brings to force an integration of technology and experiences, while getting Canon’s entire ecosystem on one single platform for all its key stakeholders be it employees, partners or customers.
With India as one of the most important markets in Asia for Canon, the company regards this as a concrete step defining its success in the near future as it moves ahead to replicate the concept for its headquarters and regional branch offices spread across India.
Qaisar
