Faiz Rahman, Director, India, STM Goods: All set to establish Australia’s STM Goods as a top rung lifestyle brand in India
Australia’s leading tech accessories and lifestyle products brand, STM Goods, having operations in India, has introduced a special channel promotion and reward scheme christened Wheels-for-Sales-Heroes, wherein a range of vehicles including bikes and cars would be bestowed on top performing sales teams of its partners spread across the country. In a sense, the Wheels-for-Sales-Heroes initiative is a unique program structured to engage with the partner ecosystem in India.
Under the scheme, channel partners’ sales teams would be eligible to receive rewards in the form of bikes and cars after completion of targets of certain SKUs of STM backpacks. This scheme would run till June 30th 2024. Depending on the target slabs of units sold, which start from 2000 units onwards, the scheme would lead to a reward of a Royal Enfield or a similar bike, a Maruti Suzuki, Maruti Nexa or a similar car. The partners’ sales team members would need to connect to the regional distributors of STM Goods in their respective regions to know more about the scheme details, terms and conditions.
Faiz Rahman, Director, India, STM Goods, said, “At STM Goods, we greatly value the contribution of our channel partners, especially their sales teams, in our brand building processes. This scheme is a token of our appreciation for their efforts, as well as a way to introduce our new Make-in-India product range to our customers.” “We had initially run a pilot program for this scheme among a few select partners and got a good response, so have decided to launch it pan India at a larger scale,” added Rahman.
Qaisar
