Working with NSIC (national small industries corporation), Airtel would empower MSEMs with its connectivity, conferencing, cloud, security, and go-to-market solutions
Airtel, India’s leading telecom provider, has partnered with NSIC (national small industries corporation) for effecting digital transformation for MSME entities in India. This aims at promoting and supporting MSME sector by providing integrated support services encompassing marketing, technology, finance and other services.
This is to be noted that These MSMEs are an important growth engine of the Indian economy. With over 60 million business units, the sector contributes to 29 percent of India’s GDP, 40 percent of exports and employs over 110 million people. These businesses are looking for reliable, secure connectivity and digital platforms that will add to their efficiency and competitiveness.
Airtel has announced this alliance with NSIC to make it easier for millions of small and medium businesses for getting access to Airtel’s connectivity, conferencing, cloud, security, and go-to-market solutions. This partnership with NSIC envisages digital transformation of this critical sector as key to the Government’s vision of ‘Atma Nirbhar Bharat’ for enabling MSMEs to scale up faster by ways of adopting digital ways of doing business.
“These solutions will be available through NSIC’s online portal www.msmemart.com as well as through NSIC’s field offices across the country under NSIC’s aggregation vertical offering ICT enabled digital services. This partnership with Airtel is envisaged to serve multiple ICT needs of MSME sector for sustained growth and increased productivity”, said Sh. P. Udayakumar, Director (Planning & Marketing), NSIC.
Ajay Chitkara, Director & CEO, Airtel Business, said “For India, MSMEs have simply been critical. We’re delighted to join hands with NSIC to fast-track their digital transformation journeys. Airtel’s pan-India network, deep distribution reach as well easily accessible digital platforms will give MSMEs the flexibility and convenience of addressing all their digital connectivity requirements through a single window”.
The offerings will come with the support from Airtel that ensures high customer satisfaction through industry leading service uptime. Airtel already serves over one million medium and small businesses across India with best-in-class products that are available to customers in highly flexible formats. The alliance with NSIC gives it much deeper distribution reach in this segment.
Qaisar
